Digital Campaign for Prague Bistro

What does it take to make a client crave a juicy and delicious burger? While your first thought might be to capture the perfect photo, we advised introducing the audience to the owners of the diner and building the brand alongside the food.

John Polpo Spot is a business that specializes in burgers, but has a menu which includes refined appetizers, salads, beautiful desserts, and the ability to prepare specialty coffee or signature drinks.

The owners approached us for help with social media management. In creating the strategy, we identified several opportunities for personalizing the diner’s concept to differentiate it from the competition. We reached out to the owner of the burger joint, an ambitious and charismatic man, whom we decided to make the face of the business. Then we organized a photoshoot to showcase all the delicious food in the best light possible.